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Small businesses must build capacity, credibility and performance before pursuing large contracts. However, only few are truly ready early on. Learn to prove readiness, show value, avoid missteps and scale for long-term growth.

Large corporate contracts bring opportunity and responsibility. The right insurance protects your business, financial readiness covers delays and costs and contract literacy supports confident negotiation and lasting partnerships.

This micromodule shows how storytelling strengthens your pitch. Learn to craft a simple, relatable story that highlights the problem, reveals your solution and helps your audience experience your idea.

Learn to craft a clear, compelling 30–60 second elevator pitch. This micromodule highlights key components and examples to help you confidently share your idea and spark interest.

Storytelling in pitching uses a clear, compelling story to share an idea. Learn why it matters, with simple examples showing how strong stories help ideas connect and stand out.

Customer personas are research-based profiles of ideal customers that show who you’re designing for and how to use simple tools and examples to better target your audience.

Learn to build a sustainable content strategy, streamline your process, create authentic brand content, and optimize performance for better results.

A solution statement explains how your idea solves a problem. Find out more and learn from an experienced entrepreneur and explore examples and resources to craft your solution statement.

A problem statement defines the issue your idea seeks to solve. Learn more about its parts, gain tips from an entrepreneur, and review examples and resources to help you develop your own.

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Foundations of entrepreneurship

Your product or service

Your funding and finances

Legally speaking

Creative entrepreneurship

Blackstone LaunchPad

K-12 Educator resources

Entrepreneurial wellness

Entrepreneurship 101

Ensuring larger contracts