Skillset

Woman giving a presentation, standing in front of a large screen with images of food

How can I optimize my pitch?

This module starts with a basic elevator pitch, adds depth and dimension, and shares prompts for expanding to a longer, formal pitch.

Woman wearing glasses and chef coat, smiling at another person

Why should I develop customer personas?

Learn to collect information and build personas for your customer base as part of an effective marketing and sales strategy.

What is a business model?

A business model describes how your venture delivers value. Review different types of business models and find one that meets your needs.