Learn to collect information and build personas for your customer base as part of an effective marketing and sales strategy.

Creating value and making an impact comes from solving a problem. But first, you’ll need to find and define the problem.

Ashoka’s three-part series, Changemaking, empowers you to take on systems change without feeling overwhelmed.

A business model describes how your venture delivers value. Review different types of business models and find one that meets your needs.