Edson

Testing the Waters: How MVPs Turn Great Ideas Into Success

April 9, 2025

Creating a Minimum Viable Product (MVP) is a smart way to test a business idea with minimal resources, gather feedback and make improvements before going all in. Instead of spending

Why Making the Right Connections Leads to Better Funding Opportunities

April 2, 2025

Building a business isn’t just about what you know—it’s about who you know. Connections can make all the difference. Networking and cultivating strong professional relationships can open doors to new

Keeping Up With Consumer Trends: Essential Personalization & Digital Strategies

March 26, 2025

Consumers are constantly changing how they purchase from and interact with businesses, and staying ahead of the curve is key for entrepreneurs and business owners to remain competitive. The growing

How to Grow Your Business by Diversifying Your Products or Services

March 19, 2025

Diversifying your business isn’t just a smart move—it’s the key to long-term growth and staying ahead in a changing market. By expanding product lines or services, companies can tap into

From Connections to Collaboration: Cultivating Business Growth With Intentional Networking

March 11, 2025

Networking might seem intimidating at first, but embracing it with an intentional and thoughtful approach can unlock incredible opportunities for business growth and mutually beneficial relationships.  Fifteen years ago, I

Summer Internships to Help You Develop Your Innovative Ideas in 2025

March 5, 2025

Are you considering applying for a summer internship? Have you already started to apply? Internships are more than just an opportunity to earn money—they’re key to shaping your career path

Think Globally, Act Locally: Creating Solutions Through Youth Innovation + Entrepreneurship

February 26, 2025

The ability to think globally while acting locally is a vital skill for today’s youth. It can be difficult for educators and students alike to cultivate this dual perspective, which

Beyond Market Shifts: Turning Change Into Opportunity as a Student Entrepreneur

February 19, 2025

Markets don’t stand still, and neither can businesses. Market shifts bring major changes to industries, influencing everything from consumer behavior and technological advancements like AI to economic shifts, regulatory changes,

A Simple Guide to Commercializing Academic Research

February 13, 2025

At Arizona State University (ASU), we are changing the way the world solves problems. From rising global temperatures to opioid addiction, emerging diseases to disinformation, the biggest challenges we face