ASU
Six Ways to Evaluate Business Performance and Set Goals for 2026
December 2, 2025
As 2025 comes to a close, it’s easy to focus on wrapping up financial statements. But the end of the year also creates a pivotal opportunity to step back, evaluate
Beyond Profit: Incorporating Social Responsibility in Your Business
November 26, 2025
Entrepreneurs and founders are often driven by fresh ideas, tough challenges and the promise of financial gain. But the most lasting ventures usually begin with something deeper: a vision to
Preparing for Black Friday and Cyber Monday: Strategies for Small Businesses
November 18, 2025
Black Friday and Cyber Monday are two of the biggest shopping days of the year, but they can feel intimidating for small businesses. How can you stand out when big-box
Encouraging Creativity & Problem-Solving Skills in Young Inventors
November 11, 2025
One of the most valuable skills we can nurture in young learners is the confidence to approach problems with creativity and fresh ideas. Programs like Invention Convention Arizona (ICAZ) give
Honoring Native Heritage: Business Moves That Uplift Indigenous Contributions
November 3, 2025
Have you ever wondered how your business could make a meaningful impact in recognizing and celebrating the rich cultural heritage of Native American communities and their present day influence in
How to Fund Your Startup Idea: Grants, Timing Outside Investment and Other Financing Tips
October 29, 2025
When you’re pursuing a big idea, building a startup or launching a small business, it’s easy to assume the next step is finding funding. But in reality, many successful ventures
Navigating University Policies and Intellectual Property Rights
October 22, 2025
Arizona State University (ASU) is more than a place of learning. It’s a hub of innovation and creativity. Whether you’re a student developing a project, a researcher working in a
Content Marketing Strategies That Drive Results for Small Businesses
October 17, 2025
If you run a small business or a startup, at some point you’ve probably wondered two things: Who has time to do content marketing? How do you actually know what
Top University Entrepreneurship Resources to Help You Build What’s Next
October 16, 2025
ASU is full of resources and opportunities to help students, faculty and community members succeed in entrepreneurship and innovation. From launch to exit, ASU is the go-to institution for entrepreneurs.