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Man and woman sitting at a table reviewing documents.

Should I copyright my work?

Explore the protections offered by a copyright, figure out if one is right for you and learn how to apply for one.

Two women, one man, looking at a laptop

What are my business license options?

Learn about different types of business licenses — general business, regulatory, tax and more — plus tips for Arizona residents and ASU affiliates.

Calculator, magnifying glass, piggy bank, coins, and a coffee cup all on a table

How much money do I need to start my business?

This course uses a guide from the U.S. Small Business Administration to help you understand how much money it will take to start your business.

Four women and ASU mascot, Sparky, holding a large check

What are my funding options?

It costs money to start a business. Explore five types of funding to help you understand your options.

Man holding microphone

Venture Development

We’ll dig into how your idea creates value, who your idea serves and how you can make your idea real.

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Entrepreneurial Approach

Explore seven ways of incorporating an entrepreneurial approach into any problem you’re facing.

Two women sitting at a table with laptops. Both women are smiling

How do I test my business model canvas?

Learn what it means to have a product or service that is desirable, viable and feasible, and how each of those factors support a successful venture.

Two women, one is ladling a drink into a cup from one of two large pitchers

Which revenue streams work for me?

Learn about different revenue streams that allow you to deliver value to your customers and make money.

Woman giving a presentation, standing in front of a large screen with images of food

How can I optimize my pitch?

This module starts with a basic elevator pitch, adds depth and dimension, and shares prompts for expanding to a longer, formal pitch.

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Why should I develop customer personas?

Learn to collect information and build personas for your customer base as part of an effective marketing and sales strategy.