{"id":4470,"date":"2025-09-15T08:00:00","date_gmt":"2025-09-15T08:00:00","guid":{"rendered":"https:\/\/entrepreneurship.asu.edu\/blog\/?p=4470"},"modified":"2025-09-12T19:57:40","modified_gmt":"2025-09-12T19:57:40","slug":"celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower","status":"publish","type":"post","link":"https:\/\/entrepreneurship.asu.edu\/blog\/2025\/09\/15\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\/","title":{"rendered":"Celebrating Hispanic Heritage Month: Community is Every Entrepreneur\u2019s Superpower"},"content":{"rendered":"\n
\"A<\/a>
Photo by LightFieldStudios<\/em><\/figcaption><\/figure>\n\n\n

Hispanic Heritage Month is a time to celebrate culture and the incredible contributions of the Latino community. It\u2019s also a great reminder of what really helps businesses grow: community.\u00a0<\/span><\/p>\n

For many Latino entrepreneurs, building a successful business goes far beyond sales or strategy. It\u2019s about relationships, shared values and leaning on the people around you for support, guidance and inspiration. Two Latina business owners\u2014<\/span>Kathy Cano-Murillo<\/b> of <\/span>CraftyChica\u00ae<\/span><\/i> and <\/span>Cynthia Simental<\/b>, founder of <\/span>Ana\u2019s Authentic Cleaning AZ<\/span><\/i>\u2014shared how building strong community ties has shaped their journeys.<\/span><\/p>\n

\u00a0<\/p>\n\n\n

\"A<\/a>
Kathy Cano-Murillo, founder of Crafty Chica<\/em><\/figcaption><\/figure>\n\n\n

Creating Impact Through Culture and Creativity<\/b><\/h3>\n

Kathy Cano-Murillo, a third-generation Mexican-American artist, author and creative entrepreneur, has built a nationally recognized brand rooted in positivity and culture. \u201cThe craft industry is $43 billion strong, yet we have very little representation for our Latine culture,\u201d she said. \u201cRather than complain, I took action and created CraftyChica.com to share Latinocentric craft tutorials and creative ideas.\u201d\u00a0<\/span><\/p>\n

For over 25 years, her community\u2014both online and offline\u2014has been the fuel behind her mission. From fellow creatives to Chicana entrepreneurs and local supporters in Phoenix, Kathy credits her many intersecting communities with keeping her inspired and grounded. \u201cWhat I love about community is no matter what the challenge, there is always someone to offer great advice, or even just good vibes,\u201d she said. \u201cThat kind of energy fuels my spirit.\u201d<\/span><\/p>\n

Kathy\u2019s business showcases the kind of creative ingenuity that modern entrepreneurs can aspire to. With standout craft ideas like her signature \u201cjunk journals,\u201d she brings personality to every detail, transforming everyday items like round mailing labels into vibrant, handmade stickers using markers, stamps, glitter pens and whatever else sparks joy. Her approach isn\u2019t just artistic, it\u2019s resourceful and intentional.<\/span><\/p>\n

Beyond the craft table, Kathy has built a strong digital presence, generating revenue through ecommerce, workshops and affiliate strategies behind the scenes. But what truly sets her apart is the subtlety of her tactics and the strength of her community. Her clear point of view and cultural authenticity create a lasting connection, turning customers into collaborators and followers into a loyal community.<\/span><\/p>\n

Resilience Through Relationships<\/b><\/h3>\n

\u00a0<\/p>\n\n\n

\"A<\/figure>
\n

Cynthia Simental, Founder of Ana\u2019s Authentic Cleaning AZ<\/span><\/em><\/p>\n

For Cynthia, starting her cleaning business in 2020 was deeply personal. She started it as a way to support her family and, one day, retire her mom. While growing her business hasn\u2019t always been easy, she\u2019s leaned on her community to help her push through. \u201cPrograms through the Arizona Hispanic Chamber and ASU\u2019s Edson E+I Institute really helped me step out of my comfort zone,\u201d she said. \u201cThey\u2019ve helped me see things I hadn\u2019t even considered and gave me the confidence to keep going.\u201d\u00a0<\/span><\/p>\n

Recently, when facing the loss of long-standing clients, Cynthia found herself questioning her path. But with encouragement from mentors and support networks, she shifted her mindset. \u201cThese moments, the ones that feel like setbacks, are often where we grow the most,\u201d she said. Her story is a reminder that the road to success is rarely smooth, but leaning on others can help turn obstacles into opportunities.<\/span><\/p>\n

\u00a0<\/p>\n\n\n<\/div><\/div>\n\n\n\n

<\/div>\n\n\n

Culture at the Heart of Connection<\/b><\/h3>\n

When it comes to building a business, both Kathy and Cynthia agree that showing up, staying authentic and leaning into cultural values are key to building real community.\u00a0<\/span><\/p>\n

\u201cDon\u2019t be afraid to tell your story,\u201d Cynthia shared. \u201cSome of the best relationships I\u2019ve built started just by being present.\u201d Kathy added, \u201cMake people feel appreciated. Thank them for showing up. It\u2019s the little things that build real community.\u201d\u00a0<\/span><\/p>\n

For both women, their roots play a big role in how they connect with others\u2014through respect, kindness, hard work and a deep sense of family. These values aren\u2019t just part of who they are. They\u2019re woven into how they run their businesses. Whether it\u2019s through language, cultural traditions or simply being there for others, Kathy and Cynthia have built stronger businesses by staying grounded in community.<\/span><\/p>\n

A Shared Journey Toward Success<\/b><\/h3>\n

At its core, Hispanic Heritage Month is a celebration of culture, and it\u2019s a celebration of connection. Entrepreneurs like Kathy and Cynthia show us that community isn\u2019t just a nice bonus\u2014it\u2019s the foundation of lasting success. It grounds us, helps us grow and reminds us we\u2019re never alone in our journey.\u00a0<\/span><\/p>\n

Both women encourage fellow Latino entrepreneurs to embrace their roots and actively build meaningful ties. \u201cShow up and be open,\u201d Cynthia advises. Kathy echoes this sentiment: \u201cMeet people where they\u2019re at and make them feel seen. We could not be here, doing all of this, if it were not for our beloved communities.\u201d\u00a0<\/span><\/p>\n

Their stories are a powerful reminder that in both business and life, success isn\u2019t just about what you achieve. It\u2019s about who you bring along with you.<\/span><\/p>\n

\u00a0<\/p>\n\n\n

\"A<\/a>
An ASU Edson E+I community event at The Studios @ Mesa City Center<\/em><\/figcaption><\/figure>\n\n\n

Building Communities That Connect and Last<\/b><\/h3>\n

Building community is good for people and it\u2019s transformative for business. At its core, community means caring deeply about your customers, understanding their needs and creating spaces where they feel seen and supported. That care comes back as loyalty, which is often more valuable than short-term profits.<\/span><\/p>\n

Cultivating online communities, especially through social media, is essential today. It\u2019s about creating virtual spaces where people with shared interests, identities or aspirations can connect, collaborate and uplift one another. These communities can be rooted in culture, welcoming anyone who resonates with the values, or centered around niche passions that spark deep engagement.<\/span><\/p>\n

When business owners offer meaningful content, resources and opportunities for connection, they become more than brands. They create a sense of belonging that builds genuine loyalty.\u00a0<\/span><\/p>\n

This Hispanic Heritage Month, we celebrate the vibrant cultures and communities that continue to shape our world. If you’re ready to connect with an inclusive network of entrepreneurs and changemakers, <\/span>join us at one of our upcoming events<\/span><\/a>\u2014we\u2019d love to welcome you.<\/span><\/p>","protected":false},"excerpt":{"rendered":"Hispanic Heritage Month is a time to celebrate culture and the incredible contributions of the Latino community. It\u2019s also a great reminder of what really helps businesses grow: community.\u00a0 For","protected":false},"author":70,"featured_media":4471,"comment_status":"closed","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":{"_acf_changed":true,"content-type":"","footnotes":""},"categories":[101],"tags":[33,67,13,37,20,21,211,52,32],"class_list":["post-4470","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community-entrepreneurship","tag-asu","tag-community-entrepreneurship","tag-edson","tag-entrepreneur","tag-entrepreneurship","tag-higher-education","tag-hispanic-heritage-month","tag-small-business","tag-startup"],"uds_featured_image":{"id":4471,"alt_text":"","caption":"","description":"","media_type":"image","media_details":{"width":1350,"height":754,"file":"2025\/09\/ASU-Blog-Asset-Hispanic-Heritage-25-1.jpg","filesize":94632,"sizes":{"medium":{"file":"ASU-Blog-Asset-Hispanic-Heritage-25-1-300x168.jpg","width":300,"height":168,"mime-type":"image\/jpeg","filesize":9561,"source_url":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/09\/ASU-Blog-Asset-Hispanic-Heritage-25-1-300x168.jpg"},"large":{"file":"ASU-Blog-Asset-Hispanic-Heritage-25-1-1024x572.jpg","width":1024,"height":572,"mime-type":"image\/jpeg","filesize":58433,"source_url":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/09\/ASU-Blog-Asset-Hispanic-Heritage-25-1-1024x572.jpg"},"thumbnail":{"file":"ASU-Blog-Asset-Hispanic-Heritage-25-1-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","filesize":4826,"source_url":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/09\/ASU-Blog-Asset-Hispanic-Heritage-25-1-150x150.jpg"},"medium_large":{"file":"ASU-Blog-Asset-Hispanic-Heritage-25-1-768x429.jpg","width":768,"height":429,"mime-type":"image\/jpeg","filesize":38036,"source_url":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/09\/ASU-Blog-Asset-Hispanic-Heritage-25-1-768x429.jpg"}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]}},"post":4470,"source_url":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/09\/ASU-Blog-Asset-Hispanic-Heritage-25-1.jpg"},"acf":[],"yoast_head":"\nCelebrating Hispanic Heritage Month: Community is Every Entrepreneur\u2019s Superpower - Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/entrepreneurship.asu.edu\/blog\/2025\/09\/15\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Celebrating Hispanic Heritage Month: Community is Every Entrepreneur\u2019s Superpower - Blog\" \/>\n<meta property=\"og:description\" content=\"Hispanic Heritage Month is a time to celebrate culture and the incredible contributions of the Latino community. It\u2019s also a great reminder of what really helps businesses grow: community.\u00a0 For\" \/>\n<meta property=\"og:url\" content=\"https:\/\/entrepreneurship.asu.edu\/blog\/2025\/09\/15\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-15T08:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/et3ukr3n7ug.exactdn.com\/blog\/wp-content\/uploads\/sites\/3\/2025\/09\/ASU-Blog-Asset-Hispanic-Heritage-25-1.jpg?strip=all&lossy=1&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"1350\" \/>\n\t<meta property=\"og:image:height\" content=\"754\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"sacampb9\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"sacampb9\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/2025\\\/09\\\/15\\\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/2025\\\/09\\\/15\\\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\\\/\"},\"author\":{\"name\":\"sacampb9\",\"@id\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/#\\\/schema\\\/person\\\/bbfb365293c34270253d329f8aa9527c\"},\"headline\":\"Celebrating Hispanic Heritage Month: Community is Every Entrepreneur\u2019s Superpower\",\"datePublished\":\"2025-09-15T08:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/2025\\\/09\\\/15\\\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\\\/\"},\"wordCount\":1018,\"image\":{\"@id\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/2025\\\/09\\\/15\\\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2025\\\/09\\\/ASU-Blog-Asset-Hispanic-Heritage-25-1.jpg\",\"keywords\":[\"ASU\",\"community entrepreneurship\",\"Edson\",\"entrepreneur\",\"entrepreneurship\",\"higher education\",\"Hispanic Heritage Month\",\"small business\",\"startup\"],\"articleSection\":[\"Community entrepreneurship\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/2025\\\/09\\\/15\\\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\\\/\",\"url\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/2025\\\/09\\\/15\\\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\\\/\",\"name\":\"Celebrating Hispanic Heritage Month: Community is Every Entrepreneur\u2019s Superpower - Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/2025\\\/09\\\/15\\\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/2025\\\/09\\\/15\\\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2025\\\/09\\\/ASU-Blog-Asset-Hispanic-Heritage-25-1.jpg\",\"datePublished\":\"2025-09-15T08:00:00+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/#\\\/schema\\\/person\\\/bbfb365293c34270253d329f8aa9527c\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/2025\\\/09\\\/15\\\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/2025\\\/09\\\/15\\\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/2025\\\/09\\\/15\\\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\\\/#primaryimage\",\"url\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2025\\\/09\\\/ASU-Blog-Asset-Hispanic-Heritage-25-1.jpg\",\"contentUrl\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2025\\\/09\\\/ASU-Blog-Asset-Hispanic-Heritage-25-1.jpg\",\"width\":1350,\"height\":754},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/2025\\\/09\\\/15\\\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog\",\"item\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Celebrating Hispanic Heritage Month: Community is Every Entrepreneur\u2019s Superpower\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/\",\"name\":\"Blog\",\"description\":\"Edson E+I\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/#\\\/schema\\\/person\\\/bbfb365293c34270253d329f8aa9527c\",\"name\":\"sacampb9\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f533a265509b52abd8f8b4a47bb1b17244baf08550fed5142bef870baa964a54?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f533a265509b52abd8f8b4a47bb1b17244baf08550fed5142bef870baa964a54?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/f533a265509b52abd8f8b4a47bb1b17244baf08550fed5142bef870baa964a54?s=96&d=mm&r=g\",\"caption\":\"sacampb9\"},\"url\":\"https:\\\/\\\/entrepreneurship.asu.edu\\\/blog\\\/author\\\/sacampb9\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Celebrating Hispanic Heritage Month: Community is Every Entrepreneur\u2019s Superpower - Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/entrepreneurship.asu.edu\/blog\/2025\/09\/15\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\/","og_locale":"en_US","og_type":"article","og_title":"Celebrating Hispanic Heritage Month: Community is Every Entrepreneur\u2019s Superpower - Blog","og_description":"Hispanic Heritage Month is a time to celebrate culture and the incredible contributions of the Latino community. It\u2019s also a great reminder of what really helps businesses grow: community.\u00a0 For","og_url":"https:\/\/entrepreneurship.asu.edu\/blog\/2025\/09\/15\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\/","og_site_name":"Blog","article_published_time":"2025-09-15T08:00:00+00:00","og_image":[{"width":1350,"height":754,"url":"https:\/\/et3ukr3n7ug.exactdn.com\/blog\/wp-content\/uploads\/sites\/3\/2025\/09\/ASU-Blog-Asset-Hispanic-Heritage-25-1.jpg?strip=all&lossy=1&ssl=1","type":"image\/jpeg"}],"author":"sacampb9","twitter_card":"summary_large_image","twitter_misc":{"Written by":"sacampb9","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/entrepreneurship.asu.edu\/blog\/2025\/09\/15\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\/#article","isPartOf":{"@id":"https:\/\/entrepreneurship.asu.edu\/blog\/2025\/09\/15\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\/"},"author":{"name":"sacampb9","@id":"https:\/\/entrepreneurship.asu.edu\/blog\/#\/schema\/person\/bbfb365293c34270253d329f8aa9527c"},"headline":"Celebrating Hispanic Heritage Month: Community is Every Entrepreneur\u2019s Superpower","datePublished":"2025-09-15T08:00:00+00:00","mainEntityOfPage":{"@id":"https:\/\/entrepreneurship.asu.edu\/blog\/2025\/09\/15\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\/"},"wordCount":1018,"image":{"@id":"https:\/\/entrepreneurship.asu.edu\/blog\/2025\/09\/15\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\/#primaryimage"},"thumbnailUrl":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/09\/ASU-Blog-Asset-Hispanic-Heritage-25-1.jpg","keywords":["ASU","community entrepreneurship","Edson","entrepreneur","entrepreneurship","higher education","Hispanic Heritage Month","small business","startup"],"articleSection":["Community entrepreneurship"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/entrepreneurship.asu.edu\/blog\/2025\/09\/15\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\/","url":"https:\/\/entrepreneurship.asu.edu\/blog\/2025\/09\/15\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\/","name":"Celebrating Hispanic Heritage Month: Community is Every Entrepreneur\u2019s Superpower - Blog","isPartOf":{"@id":"https:\/\/entrepreneurship.asu.edu\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/entrepreneurship.asu.edu\/blog\/2025\/09\/15\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\/#primaryimage"},"image":{"@id":"https:\/\/entrepreneurship.asu.edu\/blog\/2025\/09\/15\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\/#primaryimage"},"thumbnailUrl":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/09\/ASU-Blog-Asset-Hispanic-Heritage-25-1.jpg","datePublished":"2025-09-15T08:00:00+00:00","author":{"@id":"https:\/\/entrepreneurship.asu.edu\/blog\/#\/schema\/person\/bbfb365293c34270253d329f8aa9527c"},"breadcrumb":{"@id":"https:\/\/entrepreneurship.asu.edu\/blog\/2025\/09\/15\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/entrepreneurship.asu.edu\/blog\/2025\/09\/15\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/entrepreneurship.asu.edu\/blog\/2025\/09\/15\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\/#primaryimage","url":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/09\/ASU-Blog-Asset-Hispanic-Heritage-25-1.jpg","contentUrl":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/09\/ASU-Blog-Asset-Hispanic-Heritage-25-1.jpg","width":1350,"height":754},{"@type":"BreadcrumbList","@id":"https:\/\/entrepreneurship.asu.edu\/blog\/2025\/09\/15\/celebrating-hispanic-heritage-month-community-is-every-entrepreneurs-superpower\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/entrepreneurship.asu.edu\/blog\/"},{"@type":"ListItem","position":2,"name":"Celebrating Hispanic Heritage Month: Community is Every Entrepreneur\u2019s Superpower"}]},{"@type":"WebSite","@id":"https:\/\/entrepreneurship.asu.edu\/blog\/#website","url":"https:\/\/entrepreneurship.asu.edu\/blog\/","name":"Blog","description":"Edson E+I","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/entrepreneurship.asu.edu\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/entrepreneurship.asu.edu\/blog\/#\/schema\/person\/bbfb365293c34270253d329f8aa9527c","name":"sacampb9","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/f533a265509b52abd8f8b4a47bb1b17244baf08550fed5142bef870baa964a54?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/f533a265509b52abd8f8b4a47bb1b17244baf08550fed5142bef870baa964a54?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f533a265509b52abd8f8b4a47bb1b17244baf08550fed5142bef870baa964a54?s=96&d=mm&r=g","caption":"sacampb9"},"url":"https:\/\/entrepreneurship.asu.edu\/blog\/author\/sacampb9\/"}]}},"uds_news_author":{"name":"Dania Alcala-Calvillo","title":"","email":"","phone":""},"uds_story_hero":{"background_choice":"color","background_color":"no-bg-color","background_image":null,"background_image_size":null},"_links":{"self":[{"href":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-json\/wp\/v2\/posts\/4470","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-json\/wp\/v2\/users\/70"}],"replies":[{"embeddable":true,"href":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-json\/wp\/v2\/comments?post=4470"}],"version-history":[{"count":0,"href":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-json\/wp\/v2\/posts\/4470\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-json\/wp\/v2\/media\/4471"}],"wp:attachment":[{"href":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-json\/wp\/v2\/media?parent=4470"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-json\/wp\/v2\/categories?post=4470"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/entrepreneurship.asu.edu\/blog\/wp-json\/wp\/v2\/tags?post=4470"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}