{"id":4293,"date":"2025-02-13T08:00:00","date_gmt":"2025-02-13T08:00:00","guid":{"rendered":"https:\/\/entrepreneurship.asu.edu\/blog\/?p=4293"},"modified":"2025-02-07T20:22:04","modified_gmt":"2025-02-07T20:22:04","slug":"a-simple-guide-to-commercializing-academic-research","status":"publish","type":"post","link":"https:\/\/entrepreneurship.asu.edu\/blog\/2025\/02\/13\/a-simple-guide-to-commercializing-academic-research\/","title":{"rendered":"A Simple Guide to Commercializing Academic Research"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-1.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"573\" src=\"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-1-1024x573.jpg\" alt=\"Three people collaborating and looking at sticky notes on a glass window\" class=\"wp-image-4294\" srcset=\"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-1-1024x573.jpg 1024w, https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-1-300x168.jpg 300w, https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-1-768x429.jpg 768w, https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-1.jpg 1125w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\"><em>ASU faculty and staff brainstorm ideas<\/em><\/figcaption><\/figure>\n\n\n<p><span style=\"font-weight: 400\">At Arizona State University (ASU), we are changing the way the world solves problems. From rising global temperatures to opioid addiction, emerging diseases to disinformation, the biggest challenges we face are complex, interdependent, and daunting.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">But in academia, groundbreaking discoveries and innovative research often remain confined within the walls of universities and laboratories. Even so these ideas have the potential to transform industries, solve real-world problems and contribute to economic growth.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">That is why, as the number one university for innovation, ASU seeks to fundamentally change the way the world solves problems. By fostering a culture of entrepreneurship, ASU empowers its faculty and researchers to bring their innovations to life and make a real-world impact. For faculty and researchers at ASU, the process of commercializing academic research is supported by a wealth of resources, programs and partnerships tailored to their needs.<\/span><\/p>\n<p><span style=\"font-weight: 400\">This guide will walk you through the essential steps to commercialize academic research at ASU, offering practical advice and resources to help you navigate this exciting journey.<\/span><\/p>\n<h3><b>1. Understand the Value of Your Research<\/b><\/h3>\n<p><span style=\"font-weight: 400\">The first step in commercialization is recognizing the potential of your research. Not all academic work is suitable for commercialization, so it\u2019s essential to evaluate whether your findings address a specific problem, fulfill a market need or offer a competitive advantage. Start by asking these key questions:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><b>What problem does your research solve?<\/b><\/li>\n<li style=\"font-weight: 400\"><b>Who will benefit from your solution?<\/b><\/li>\n<li style=\"font-weight: 400\"><b>How does it compare to existing solutions?<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">At ASU, the Faculty Entrepreneurship team and resources like Venture Devils can help you assess and refine your ideas for market readiness. While Venture Devils supports students at all levels, the Faculty Entrepreneurship team provides tailored guidance for faculty-led ventures. This dual approach ensures that researchers and students have the resources to succeed.<\/span><\/p>\n<p><span style=\"font-weight: 400\">In addition to identifying the value of your research, leveraging feedback from potential stakeholders early in the process can clarify your work\u2019s practical applications and market potential. Faculty and students are encouraged to collaborate with industry experts and use ASU\u2019s networks to gain valuable insights.<\/span><\/p>\n<p>\u00a0<\/p>\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:33% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-4.jpg\" alt=\"\" class=\"wp-image-4295 size-full\" srcset=\"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-4.jpg 400w, https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-4-300x300.jpg 300w, https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-4-150x150.jpg 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<p class=\"wp-block-paragraph\"><em>Photo of Dr. Nina Sharp of DeSmart Lab<\/em><\/p>\n\n\n\n<p><span style=\"font-weight: 400\">Dr. Nina Sharp, founder and director of the DeSmart Lab, exemplifies how ASU\u2019s ecosystem empowers innovation. \u201cMy entrepreneurial journey began with a personal challenge\u2014managing migraines\u2014which motivated me to develop an LED specifically designed for individuals who share this experience,&#8221; says Dr. Sharp. &#8220;In collaboration with Dr. Todd Schwedt at Mayo Clinic Arizona, we brought together a multidisciplinary team to address this pressing health issue with an innovative solution. Receiving the Flinn Foundation grant is a testament to the impact of this work and will help accelerate the process of scaling the product to reach those who need it most. I am also deeply appreciative of the support provided by ASU&#8217;s E+I Institute, which plays an important role in guiding the growth of our venture.&#8221;<\/span><\/p>\n<\/div><\/div>\n\n\n<h3>\u00a0<\/h3>\n<h3><b>2. Protect Your Intellectual Property (IP)<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Before sharing your research with others, secure your intellectual property. Skysong Innovations, ASU\u2019s technology transfer arm, is a vital resource for protecting and managing your IP. Common methods include:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><b>Patents:<\/b><span style=\"font-weight: 400\"> Protect inventions or processes.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Copyrights:<\/b><span style=\"font-weight: 400\"> Secure written materials, software or artistic works.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Trademarks:<\/b><span style=\"font-weight: 400\"> Safeguard brand names or logos associated with your product.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">Skysong Innovations simplifies the IP protection process and offers support for researchers navigating the complexities of intellectual property law. Once your innovation is protected, they can also assist with licensing agreements and technology transfer, ensuring that your work reaches the marketplace efficiently. Learn more about their services <\/span><a href=\"https:\/\/skysonginnovations.com\/impact\/working-with-skysong-innovations\/#:~:text=Skysong%20Innovations%20is%20ASU's%20technology,has%20raced%20to%20keep%20pace\"><span style=\"font-weight: 400\">on the Skysong website<\/span><\/a><span style=\"font-weight: 400\">.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Additionally, filing an invention disclosure early is critical for ensuring that your intellectual property is safeguarded throughout the commercialization process. The team at Skysong Innovations can guide you through each step, from disclosure to market launch.<\/span><\/p>\n<p>\u00a0<\/p>\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-3.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"573\" src=\"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-3-1024x573.jpg\" alt=\"A person standing at a podium speaking to an audience\" class=\"wp-image-4296\" srcset=\"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-3-1024x573.jpg 1024w, https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-3-300x168.jpg 300w, https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-3-768x429.jpg 768w, https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-3.jpg 1125w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\"><em>Chris Yoo speaking to ASU faculty and Staff at a Faculty Impact Network Event<\/em><\/figcaption><\/figure>\n\n\n<h3><b>3. Leverage Key Programs and Resources<\/b><\/h3>\n<p><span style=\"font-weight: 400\">ASU and its partners offer various programs to support commercialization efforts:<\/span><\/p>\n<h4><b>NSF Engines: Southwest Sustainability Innovation Engine (SWSIE)<\/b><\/h4>\n<p><span style=\"font-weight: 400\">The SWSIE provides non-dilutive grants ranging from $100,000 to $250,000 for sustainability-focused projects in the energy, water and carbon sectors. These grants are designed to help researchers achieve significant technical and commercial milestones.<\/span><\/p>\n<h4><b>NSF I-Corps Hub: Desert and Pacific Region<\/b><\/h4>\n<p><span style=\"font-weight: 400\">Part of a vibrant partnership across nine universities in five states \u2014 Arizona, California, Hawai\u2019i, Idaho, and Nevada \u2014 this hub empowers innovation through regional training, mentorship and funding opportunities. High-performing teams may qualify for the National I-Corps Teams program and $50,000 grants to advance their ventures. Learn more and apply at<\/span><a href=\"https:\/\/desertpacificicorps.org\/\"> <span style=\"font-weight: 400\">NSF I-Corps Desert and Pacific Region<\/span><\/a><span style=\"font-weight: 400\">.<\/span><\/p>\n<p><span style=\"font-weight: 400\">This program also emphasizes customer discovery and hypothesis testing, helping teams validate their ideas and strengthen their commercialization strategies. Faculty and researchers can leverage this training to maximize the impact of their innovations.<\/span><\/p>\n<h4><b>J. Orin Edson Entrepreneurship + Innovation Institute<\/b><\/h4>\n<p><span style=\"font-weight: 400\">The institute supports entrepreneurs at all stages. For faculty-led ventures, the Faculty Entrepreneurship team offers tailored support, including access to training, funding opportunities and maker spaces. For students, programs like Venture Devils provide mentorship, networking, and resources to develop their ventures. Explore more<\/span><a href=\"https:\/\/entrepreneurship.asu.edu\"><span style=\"font-weight: 400\"> on the Edson E + I website.<\/span><\/a><\/p>\n<h4><b>Office for Research and Sponsored Projects Administration (ORSPA)<\/b><\/h4>\n<p><span style=\"font-weight: 400\">ORSPA plays a critical role in supporting faculty throughout the research lifecycle, from proposal preparation to project closeout. Resources include:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><b>Pre-Award Services:<\/b><span style=\"font-weight: 400\"> Assistance with identifying funding opportunities, building budgets and ensuring compliance with funding requirements<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Post-Award Services:<\/b><span style=\"font-weight: 400\"> Guidance on financial accountability, cost-sharing and ensuring proper use of funds<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Additional Resources:<\/b><span style=\"font-weight: 400\"> Training on audit readiness, managing international collaborations and more<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">Visit<\/span><a href=\"https:\/\/researchadmin.asu.edu\/\"> <span style=\"font-weight: 400\">ASU Research Administration<\/span><\/a><span style=\"font-weight: 400\"> for a complete overview of ORSPA\u2019s services and tools.<\/span><\/p>\n<h3><b>4. Develop a Commercialization Strategy<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Once you\u2019ve identified the market potential, now you can outline your commercialization strategy. Consider these pathways:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><b>Licensing:<\/b><span style=\"font-weight: 400\"> License your IP to an existing company for development and marketing.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Startups:<\/b><span style=\"font-weight: 400\"> Launch a startup to bring your innovation to market.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Collaborations:<\/b><span style=\"font-weight: 400\"> Partner with established companies to co-develop solutions.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">The Faculty Entrepreneurship team, alongside Skysong Innovations, can guide you in choosing the best pathway for your research. For example, ASU spinout companies have raised more than $700 million in external funding to date, thanks to these strategic approaches.<\/span><\/p>\n<p><span style=\"font-weight: 400\">A strong commercialization strategy also involves defining clear milestones. Whether it\u2019s achieving technical proof of concept, securing a partnership, or attracting early funding, each step brings your innovation closer to market readiness.<\/span><\/p>\n<h3><b>5. Secure Funding<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Funding is crucial for advancing research into market-ready solutions. In addition to the NSF programs, ASU offers:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><b>Seed Grants:<\/b><span style=\"font-weight: 400\"> University-specific funding for early-stage research<\/span><\/li>\n<li style=\"font-weight: 400\"><b>SBIR\/STTR Programs:<\/b><span style=\"font-weight: 400\"> Federal grants for small business innovation and technology transfer<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Lab to Launch Awards:<\/b><span style=\"font-weight: 400\"> Funding to support SBIR\/STTR applications and other commercialization activities<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">High-impact ventures may also benefit from partnerships with organizations like InvestU, which connects startups with investors for further development. Collaborations with the Arizona Commerce Authority and access to the SBIR\/STTR Fast Grant program provide additional avenues for financial support.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Sonia Vohnout, CEO of OppsSpot, LLC and an experienced SBIR\/STTR consultant, highlights the transformative potential of these programs. &#8220;The SBIR\/STTR program fuels innovation with non-dilutive funding and fosters partnerships with research institutions, enabling small businesses to transform ideas into market-ready solutions,\u201d she said. \u201cAs CEO of OppsSpot, I guide businesses through the program, assist in crafting winning proposals, and develop strategies for long-term success. With decades of experience, I deliver tailored guidance, training and insights to maximize funding opportunities and drive impactful growth.&#8221;<\/span><\/p>\n<p>\u00a0<\/p>\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-2.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"573\" src=\"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-2-1024x573.jpg\" alt=\"One person clapping and one person speaking into a microhpne on stage at Venture Devils Demo Day\" class=\"wp-image-4297\" srcset=\"https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-2-1024x573.jpg 1024w, https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-2-300x168.jpg 300w, https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-2-768x429.jpg 768w, https:\/\/entrepreneurship.asu.edu\/blog\/wp-content\/uploads\/sites\/3\/2025\/02\/ASU-Blog-Asset-Commercializing-Academic-Research-Feb25-2.jpg 1125w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\"><em>Venture Devils Demo Day<\/em><\/figcaption><\/figure>\n\n\n<h3><b>6. Participate in Key Events<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Engage with the startup ecosystem by attending events like Lab to Launch. The next Lab to Launch event is scheduled for <\/span><b>March 7, 2025<\/b><span style=\"font-weight: 400\">, at Skysong. This event brings together founders, mentors, investors and faculty to prepare ventures for funding opportunities. Highlights include expert pitch development, SBIR\/STTR assistance and networking opportunities. Previous events have included participation from corporate partners, investors and entrepreneurship leaders, creating invaluable connections for attendees.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Networking opportunities at Lab to Launch and similar events are designed to foster collaborations that drive success. Whether it\u2019s finding mentors or engaging with investors, these events are pivotal in turning academic research into viable ventures.<\/span><\/p>\n<h3><b>7. Build a Strong Team<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Successful commercialization often requires a multidisciplinary team. Consider recruiting individuals with expertise in:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><b>Business development:<\/b><span style=\"font-weight: 400\"> To craft strategies and identify opportunities.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Product development:<\/b><span style=\"font-weight: 400\"> To turn your research into a market-ready solution.<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Marketing and sales:<\/b><span style=\"font-weight: 400\"> To connect with customers and generate revenue.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">ASU\u2019s incubator programs and entrepreneurship networks can help faculty build and connect with skilled teams, ensuring their ventures have the expertise needed to thrive. For researchers unfamiliar with startup operations, ASU\u2019s mentors and workshops can provide foundational knowledge to build confidence and capability.<\/span><\/p>\n<h3><b>Move From Discovery to Impact<\/b><\/h3>\n<p><span style=\"font-weight: 400\">Commercializing academic research is a transformative journey that bridges the gap between discovery and impact. By leveraging ASU\u2019s extensive resources, including the Faculty Entrepreneurship team, Skysong Innovations, NSF I-Corps programs, the J. Orin Edson Entrepreneurship + Innovation Institute, and ORSPA, researchers can bring their innovations to life and make a meaningful difference. Whether you choose to license your IP, launch a startup or collaborate with industry partners, ASU is here to support every step of your journey.<\/span><\/p>\n<p><span style=\"font-weight: 400\">For additional guidance, contact the Faculty Entrepreneurship team:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><b>Tracy Lea<\/b><span style=\"font-weight: 400\">, Director of <span data-teams=\"true\">ASU Innovation2Market<\/span>: tracy.lea@asu.edu<\/span><\/li>\n<li style=\"font-weight: 400\"><b>Justin Mitchell<\/b><span style=\"font-weight: 400\">, Senior Program Manager: justin.mitchell1@asu.edu<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400\">Visit<\/span><a href=\"https:\/\/researchadmin.asu.edu\/\"> <span style=\"font-weight: 400\">ASU Research Administration<\/span><\/a><span style=\"font-weight: 400\"> for further resources and opportunities.<\/span><\/p>","protected":false},"excerpt":{"rendered":"At Arizona State University (ASU), we are changing the way the world solves problems. 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